All posts tagged: discovery

The know how of branding

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Lisa, vampires are make-believe, like elves, gremlins, and Eskimos. We started out like Romeo and Juliet, but it ended up in tragedy. Attempted murder? Now honestly, what is that? Do they give a Nobel Prize for attempted chemistry? Get ready, skanks! It’s time for the truth train! Books are useless! I only ever read one book, “To Kill A Mockingbird,” and it gave me absolutely no insight on how to kill mockingbirds! Sure it taught me not to judge a man by the color of his skin…but what good does *that* do me?

editor ethosThe know how of branding
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How we created our last website

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Father Christmas. Santa Claus. Or as I’ve always known him: Jeff. You hate me; you want to kill me! Well, go on! Kill me! KILL ME! The way I see it, every life is a pile of good things and bad things.…hey.…the good things don’t always soften the bad things; but vice-versa the bad things don’t necessarily spoil the good things and make them unimportant. Saving the world with meals on wheels.

EthosHow we created our last website
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The corporate style rules

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Super squeaky bum time! You hit me with a cricket bat. You’ve swallowed a planet! You know how I sometimes have really brilliant ideas? Annihilate? No. No violence. I won’t stand for it. Not now, not ever, do you understand me?! I’m the Doctor, the Oncoming Storm – and you basically meant beat them in a football match, didn’t you?

EthosThe corporate style rules
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About corporate identity

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I hate yogurt. It’s just stuff with bits in. Sorry, checking all the water in this area; there’s an escaped fish. Saving the world with meals on wheels. Stop talking, brain thinking. Hush. Annihilate? No. No violence. I won’t stand for it. Not now, not ever, do you understand me?! I’m the Doctor, the Oncoming Storm – and you basically meant beat them in a football match, didn’t you? The way I see it, every life is a pile of good things and bad things.…hey.…the good things don’t always soften the bad things; but vice-versa the bad things don’t necessarily spoil the good things and make them unimportant.

EthosAbout corporate identity
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All I've got to do is pass as an ordinary human being. Simple. What could possibly go wrong? Father Christmas. Santa Claus. Or as I've always known him: Jeff. All I've got to do is pass as an ordinary human being. Simple. What could possibly go wrong? They're not aliens, they're Earth…liens! All I've got to do is pass as an ordinary human being. Simple. What could possibly go wrong? Aw, you're all Mr. Grumpy Face today.

Insane in the Mainframe

Branding a new website

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Cops, another community I’m not part of. You all right, Dexter? Like a sloth. I can do that. I’m a sociopath; there’s not much he can do for me. You’re a killer. I catch killers. I’m not the monster he wants me to be. So I’m neither man nor beast. I’m something new entirely. With my own set of rules. I’m Dexter. Boo.

I think he’s got a crush on you, Dex! I’ve lived in darkness a long time. Over the years my eyes adjusted until the dark became my world and I could see. He taught me a code. To survive. I feel like a jigsaw puzzle missing a piece. And I’m not even sure what the picture should be.

EthosBranding a new website
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Sing along fellas!

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I never loved you. I feel like I was mauled by Jesus. And why did ‘I’ have to take a cab? I’ve been there. My folks were always on me to groom myself and wear underpants. What am I, the pope? Leela, Bender, we’re going grave robbing. OK, if everyone’s finished being stupid.

editor ethosSing along fellas!
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Cops, another community I'm not part of. God created pudding, and then he rested. I've lived in darkness a long time. Over the years my eyes adjusted until the dark became my world and I could see. I'm going to tell you something that I've never told anyone before. God created pudding, and then he rested.

Dexter